After 3 previous owners, I took over January 20th, 1992. I brought 26 years of automotive experience (which included 20 years working with Toyota) and soon made the Harrisonburg, VA franchise one of the best in Toyota’s Central Atlantic Region. We are proud to serve Charlottesville, Front Royal, Lynchburg, and Staunton, VA as well!
In 1995, because of the ever-increasing pressure of increased sales and service, we expanded our facilities to include “state of the art” clean-up, detail and reconditioning departments. In 2000, we acquired an additional 5.7 acres to once again grow to meet our growing family of satisfied customers. In 2006 we remolded our showroom and expanded it considerably. In 2010 we added almost 200 parking spaces for our ever-expanding used car business.
Our service technicians are factory trained and certified, and our sales professionals are always being educated by the best in the industry. And rest assured that our finance team will make getting pre-approved as fast and as easy as possible!
We have implemented a range of specials to ensure you are able to drive off in the new Toyota vehicle you have been wanting! Check out all our dealership specials and be sure to check back on our website frequently to take advantage of one of our service offers soon! Find the brand new Toyota Corolla you have been after and take it for a spin today! Our ToyotaCare warranty is sure to put a smile on your face so grab the whole family and make the short trip over today! Pressed for time? No problem, find the rugged Toyota RAV4 you are interested in by scrolling through our online inventory! We look forward to providing for your needs, all at low, competitive prices!
If you live in the Harrisonburg, VA area, I want to exceed your expectations. I want you to get full value for your dollar. And I want the purchasing of all your transportation needs from Steven Toyota to be a rewarding and satisfying experience. YOU HAVE MY WORD ON IT!
– Steven Sodikoff, Owner
Here at Steven Toyota we want to give you the peace of mind that comes with buying a new Toyota or used car, truck or SUV from us. That is why we are proud to offer an extended warranty program to our customers in Harrisonburg, VA and the surrounding communities of Staunton, VA, Waynesboro, VA and even Charlottesville, VA. If you have questions about our extended warranty program or would like a quote to cover your vehicle, fill out the form to the right or give us a call at 540-726-0570!
2970 S Main St • Harrisonburg, VA 22801Get Directions
Open Today! Sales: 9:30am-7pm
Open Today! Service: 7am-6pm
Open Today! Parts: 7am-6pm