Open Today! Sales: 9:30am-7pmService: 7:30am-5:30pm

Weekly
Inventory Specials!

New 2021 Toyota Corolla SE 4 FWD
2021 Toyota Corolla $22,119 View Vehicle
New 2021 Toyota Corolla SE 4 FWD
2021 Toyota Corolla $22,119 View Vehicle
New 2021 Toyota Venza XLE 5 AWD
2021 Toyota Venza $38,490 View Vehicle
Pre-Owned 2019 Jeep Cherokee Limited 4D Sport Utility 4WD
2019 Jeep Cherokee $22,900 View Vehicle
Pre-Owned 2018 Toyota Tacoma SR 4D Double Cab 4WD
2018 Toyota Tacoma $32,500 View Vehicle
Pre-Owned 2017 Toyota Tundra SR5 4D CrewMax 4WD
2017 Toyota Tundra $37,200 View Vehicle
New 2021 Toyota Corolla Hybrid LE 4 FWD
2021 Toyota Corolla Hybrid $22,844 View Vehicle
Pre-Owned 2015 Toyota Tacoma Base 4D Access Cab 4WD
2015 Toyota Tacoma $24,800 View Vehicle
New 2021 Toyota Venza XLE 5 AWD
2021 Toyota Venza $41,517 View Vehicle

How Can We Help You?

Steven Toyota's
New Vehicles

From the sporty Yaris, Corolla to the iconic Prius, legendary Camry and luxurious Avalon, you will find a new Toyota car that’s a perfect fit.

Check Out Our
Current Specials

See the most recent offers and incentives on our inventory. Check them out while you still can, these will not last forever!

Stop In & Schedule Your
Service Appointment

Take advantage of our knowledgeable Toyota certified service technicians and a fully-stocked inventory of vehicle parts.

Why Shop Steven Toyota?

Here at Steven Toyota, we take pride in serving Charlottesville drivers with a comprehensive automotive experience. From our helpful sales associates to our friendly finance agents, we are here to shepherd you through the car-buying process.

Come Visit Us!

Welcome to Steven Toyota

Welcome to Steven Toyota

You can count on Steven Toyota for a warm welcome along with great service. We prioritize the customer experience. So when you visit our Toyota dealership, or you shop on our website, there is always someone to help you. If you are on our website, and you have a question, just click the online chat button located on the bottom-right side of the page to get service right away or give us a call 540-434-1400.

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Why Shop Steven Toyota

Here at Steven Toyota, we take pride in serving Charlottesville drivers with a comprehensive automotive experience. From our helpful sales associates to our friendly finance agents, we are here to shepherd you through the car-buying process. This commitment to excellence is what helped us receive such prestigious accolades as the Best of the Valley 2017 Award, an A+ BBB rating, and the Toyota President’s Award. Whether you are shopping for a new car, seeking an auto loan, or coming to our service department for an affordable oil change or Toyota Express Maintenance, your time with us is paramount.

New Toyota Vehicles for Sale

Come to Steven Toyota to get into the driver’s seat of a new Toyota in Harrisonburg, VA. We offer an expansive inventory of some amazing new Toyota vehicles like the new RAV4, Camry, Corolla, Tundra and the Tacoma. Our sales force is eager to get you out on the road in one of these fantastic new Toyota vehicles! Call now to book a test drive, or just stop by our new car showroom.

Buy a Used Car or Toyota Certified Pre-Owned Vehicle

Our customers on a budget love our inventory of quality pre-owned cars and trucks. These reliable vehicles offer you many advantages, in addition to their affordable cost. You can save on taxes, registration, and more over the cost of a new car. If you are thinking about purchasing a used Toyota in the Harrisonburg, VA area, you will be happy to know that they retain their value. If you are looking for fantastic value, shop our inventory of Toyota Certified Used Vehicles. Certified vehicles give you warranty coverage, 24-hour roadside assistance, and other benefits.

Financing a New Toyota or Used Vehicle

Get a car loan to help you pay for a new Toyota or a used car by talking to one of our finance managers. Our Finance department is ready when you need an auto loan. We maintain relationships with many lenders so we can find auto financing to meets your needs, and very quickly! We have helped hundreds of customers get into the new or used Toyota they want. Let us help you today! Start immediately by filling out our online auto loan application. It’s the fastest way to get pre-approved for auto financing!

Toyota Service Center and Auto Parts

Do you already have a new or used Toyota sitting in your driveway? Bring it to our service department when it needs new brakes, an oil change, tires, or any auto repairs. Our parts department sells an extensive inventory of Genuine Toyota Parts and you can even order OEM auto parts on our website!

Test Drive a New or Used Toyota

Come to Steven Toyota to test drive a Toyota in Harrisonburg, VA. Taking a test drive gives you the opportunity to see how a car handles, try out its amenities and features, and see how it feels to sit in the driver’s seat. We are proud to serve Harrisonburg, Bridgewater, and Massanutten, VA. Visit us today for a test drive in a brand-new Toyota.

Why Buy at Steven Toyota?

Here are Steven Toyota we want to give you the piece of mind that comes with buying a new Toyota or used car, truck or SUV from us. That is why we are proud to offer an extended warranty program to our customers in Harrisonburg, VA and the surrounding communities of Staunton, VA, Waynesboro, VA, and even Charlottesville, VA. If you have questions about our extended warranty program or would like a quote to cover your vehicle, fill out the form to the right or give us a call at 540-434-1400!

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Our Customer Reviews

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DealerRater Apr 6, 2021

I went in wanting to purchase a Toyota Rav 4 but came out with a Venza. Daniel was super helpful when deciding what car to go with and answered all my questions in a professional manner. He explained every detail of the car and has followed up with me about part orders and even assisted with getting service. My family has always gone to Steven Toyota because of how friendly and easy they make it. This was my first car and truly was an easy experience. Thanks!!

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DealerRater Apr 3, 2021

Was helpful explained how the process of getting a car goes this was my first time getting a car thanks for helping me to get one I'm in love with it oh an Stacy Williams you are the best

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DealerRater Apr 2, 2021

Dealing with Steven Toyota was a great experience. Everyone was helpful and very informative. My salesman Brian was very professional and friendly. If I ever need another vehicle would definitely go back.

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DealerRater Apr 1, 2021

I highly recommend going to see Marcus at Harrisonburg Toyota! He asked what I was looking for and he made it happen. I got into the car I wanted and was given a rental until it was ready. If you're in the market, go see Marcus!

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DealerRater Mar 31, 2021

Francisco was great to work with! He sold me my new Corolla in under an hour and he was kind enough to deliver my Corolla to my home. Thank you

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DealerRater Mar 31, 2021

Came back into Steven Toyota this week and got my son his fist car. Kaleb, Anmar and even the service department have been great to work with time after time so we'll keep coming back for all of our car needs

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Contact Us

540-434-1400

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2970 S Main St • Harrisonburg, VA 22801

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Today's Hours:

Open Today! Sales: 9:30am-7pm

Open Today! Service: 7:30am-5:30pm

Open Today! Parts: 7:30am-5:30pm

Steven Toyota 38.413755, -78.899293.
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